Collection: Flomax

FLOMAX sustainable wool clothing from Germany

Sometimes you see a sweater or cardigan and think: this was made with love. Not fast fashion, not mass production, but something that is right from start to finish. That’s the feeling I get with FLOMAX. A brand from Southern Germany that simply does everything locally. And when I say local, I mean it. Everything is produced within a 35-kilometer radius of their studio in Gächingen, in the Swabian Jura.

FLOMAX works with pure, top-quality materials. The wool comes from organic sheep farms in Patagonia and is both GOTS and IVN-Best certified. And believe me, that latter certification really is the highest standard that exists for wool. In addition, they also use organic cotton, fairly traded and sustainably processed.

What I personally find so special about FLOMAX is the style. Designer and founder Veronica Kraiser creates everything herself. Her designs are feminine, earthy, and timeless. Think of sweaters with jacquard patterns, cardigans in harmonious colors, classic cuts with a surprising detail, and soft scarves you’ll never want to take off.

It’s all slow fashion the way it should be: honestly made, with an eye for people, animals, and the environment. No rush, no frills. Just good clothing that you wear with pride.

So, are you looking for a warm sweater or a beautiful cardigan that feels good and does good? Then FLOMAX is definitely for you. Come try it on at the Natur-el store or discover it online. This is fashion that makes sense. Period.