DAWN DENIM men's jeans DUSK - timeless, cool, and sustainable
Do you know what customers often tell me? That they have finally found a pair of jeans that is ethically made, fits well, and lasts a long time. That is exactly what the DUSK jeans from DAWN DENIM are. No fuss, just a classic pair of jeans you’ll want to wear every day – and made from organic cotton, too.
Why you’ll want it
The DUSK is one of those pairs of trousers that never goes out of style. A regular slim fit with a straight leg and a medium waist: exactly the right balance between modern and timeless. Available in four colors – raw denim, black, dark blue, and mid blue – so you can always find a version that suits your style.
Fit & styling
With its comfortable fit, the DUSK is never too tight, yet it still looks nicely slim. Combine the black version with a white shirt for a smart look, or wear the raw denim with a basic T-shirt and sneakers for a relaxed outfit. This is the kind of pant that easily transitions from work to the weekend. L32, inside leg length = 81 cm L34, inside leg length = 86 cm
Material & care
The jeans are made of 99% organic cotton and 1% Lycra. That little bit of stretch ensures the pants move comfortably without losing their shape. Please note: dark jeans can bleed color. Our secret trick? Soak them overnight in a vinegar bath; this sets the color and removes odors at the same time. It is best to wash them at 30 degrees Celsius with similar colors and always let them air dry. Watch this video for extra tips on washing denim.
Sustainable & fair
DAWN DENIM produces in its own factory in Vietnam, completely fair trade and under the strict supervision of the Fair Wear Foundation. In addition, the pants are PETA-approved vegan and you can track the entire production chain via Retraced. Truly fair jeans, from cotton to button. And remember: sustainable does not mean indestructible. Rotate your pants; this will significantly extend their lifespan.
Personal advice
Are you unsure about the size? Because there is a bit of stretch, you can usually take your normal size. If you prefer a looser fit, feel free to go up a size. Feel free to call us during business hours at 010-7954177 or email us at klantenservice@natur-el.nl – our team is happy to help.
Come try them on in Rotterdam
You can, of course, order these jeans online, but did you know you can also come and try them on with us? Our shop in the Oude Noorden area of Rotterdam is full of sustainable fashion for men and women. Stop by at Zwaanshals 376, Tuesday through Saturday between 10:00 AM and 5:30 PM, and discover the entire collection.