DAWN DENIM men's jeans DUSK - timeless, rugged and sustainable
Do you know what customers often tell me? That they have finally found a pair of jeans that is made fairly, fits well, and lasts a long time. That is exactly what the DUSK jeans by DAWN DENIM are. No fuss, just a classic pair of jeans that you will want to wear every day – and made from organic cotton, to boot.
Why you want them
The DUSK is that kind of pair of trousers that never goes out of style. Regular slim fit with a straight leg and a medium waist: exactly the right balance between modern and timeless. Available in four colours – raw denim, black, dark blue and mid blue – so you can always find a version that matches your style.
Fit & styling
With its comfortable fit, the DUSK is never too tight, yet still looks nicely slim. Combine the black version with a white shirt for a smart look, or wear the raw denim with a basic T-shirt and sneakers for a relaxed outfit. These are the kind of trousers that you can easily switch from work to weekend. L32, inside leg length = 81 cm L34, inside leg length = 86 cm
Material & care
The jeans are made of 99% organic cotton and 1% lycra. That little bit of stretch ensures that the trousers move comfortably with you without losing their shape. Please note: dark jeans can bleed colour. Our secret trick? A night in a vinegar bath; this fixes the colour and removes odours at the same time. Ideally, wash at 30 degrees with similar colours and always air dry. Watch this video for extra tips on washing denim.
Sustainable & fair
DAWN DENIM produces in its own factory in Vietnam, completely fair trade and under the strict supervision of the Fair Wear Foundation. In addition, the trousers are PETA-approved vegan and you can track the entire production chain via Retraced. Fair jeans, from cotton to button. And remember: sustainable does not mean indestructible. Rotate your trousers to significantly extend their lifespan.
Personal advice
Are you unsure about the size? Because they contain a little bit of stretch, you can usually take your normal size. If you prefer a looser fit, feel free to take a size up. Feel free to call us during opening hours on 010-7954177 or email us at klantenservice@natur-el.nl – our team is happy to help you.
Come and try them on in Rotterdam
You can of course order these jeans online, but did you know you can also just come by and try them on? Our shop in the Oude Noorden area of Rotterdam is full of sustainable fashion for men and women. Drop by Zwaanshals 376, from Tuesday to Saturday between 10:00 and 17:30, and discover the entire collection.