LANIUS GOIA relaxed fit organic cotton jeans
Some jeans just feel right from the start. Not because they are hysterically unique, but because everything about them is just right. The GOIA jeans by LANIUS are exactly like that. The kind of pants you put on and immediately think: yes, this feels great. A nice wash, a comfortable mid-waist, relaxed straight-cut legs, and just enough stretch to move around comfortably. No fuss, no pinching, and no pants that start protesting against your sides after lunch. Just a really good pair of jeans.
What I personally find strong about them is that they look modern without becoming trendy in a way that you'll be tired of next year. The legs are straight and relaxed, the length is slightly shorter with an inseam of approx. 72 cm, making them the kind of pants you can combine endlessly. With sneakers, loafers, sandals, a blouse, a simple sweater, you name it.
Why you want these jeans
Because these are exactly the type of jeans you reach for most often. The mid-waist fits comfortably—not too high, not too low. The relaxed fit provides room without looking baggy. And that blue wash is just wonderfully fresh. Not too dark, not too light, but just right for every day.
What I often hear in the shop is: “I want jeans that feel comfortable, but aren't boring.” Well, hello. That is exactly what these are good at. The GOIA has such a calm, well-groomed appearance that you can easily style them chicly, but wear them just as easily casually with a simple shirt.
Fit and sizing advice
The LANIUS GOIA fits true to size. With LANIUS, you can usually just take your own size, and that applies here as well. The jeans have a relaxed, straight fit and sit nicely at the waist without becoming constricting.
Are you really torn between two sizes? Then I would look primarily at how you prefer to wear your jeans. If you prefer a slightly neater, closer fit, take your own size. If you really want to wear them extra relaxed, you could consider a size up in case of major doubt. But basically: just choose your own size.
Because of the shorter length, these are also super nice pants for anyone who doesn't always want to have everything hemmed. And if you are a bit taller, you get that fun, modern, slightly cropped effect above your shoes.
Material and wearing comfort
These jeans are made of 92% organic cotton, 6% elastomultiester, and 2% elastane. That is primarily a sturdy cotton base, with just enough stretch to make life more pleasant. You get the feel of real denim, but not that stiff, board-like quality that sometimes requires three days of suffering before a pair of pants starts to feel remotely human.
What's nice about this is that the fabric holds its shape while wearing comfortably. So yes, you can sit, walk, cycle, work, have a long lunch, and just live your whole day without thinking halfway through: why on earth did I put these on?
How do you wear the GOIA?
Actually, with everything. Really. These are the kind of pants that bring calm to your closet. Do you have a statement blouse? Great. A basic top? Also good. A nice knit, a blazer, a simple white shirt, a summery linen blouse—it all works.
Three styling ideas:
1. With a fitted top and loafers for a calm, well-groomed look.
2. With a loose-fitting blouse and sandals for a casual summer set.
3. With a fine knit sweater and sneakers for any day you want to look nice without effort.
What I personally find beautiful with this model is creating some balance in your outfit. So, something slimmer on top or a blouse that you tuck in slightly. That makes the relaxed straight leg stand out even more.
Sustainable and fair
LANIUS consciously works with more sustainable materials, and these jeans are made of organic cotton. That means cotton produced with more attention to soil, water, and the people in the chain. And believe me, you don't just feel that in your mind because it's a good idea, but often really in the quality of the garment itself.
These aren't pants for one season. These are the kind of jeans you can pull out of your closet for years because the fit isn't loud or trend-sensitive. That is exactly what makes them strong in my opinion.
Honest story about wear and tear
Sustainable does not mean indestructible. Pants made of organic cotton can wear out with intensive use. That also applies to other jeans, by the way; people just sometimes forget that. My advice is always: rotate your pants. Don't beat up one pair of favorite jeans seven days a week and then be surprised that they wear out faster. With some rotation, everything just stays nicer for longer.
Washing advice for jeans
You really don't have to wash a good pair of jeans after every wear. Better not to, in fact. The less often you wash them, the longer the color and fabric stay nice. If they do need to be washed, do it inside out, with a little detergent and on a mild cycle. Don't overstuff the machine and take them out of the drum immediately after washing to prevent streaks and odd creases.
Do not put them in the dryer. Really, don't. Let them air dry instead. That is gentler on the fabric and better for the fit.
You can see extra tips here in the video I made especially for you.
But also read our washing guide, which you receive with every purchase, carefully.
Do not buy if...
...you are looking for super-tight skinny jeans or, conversely, extremely wide jeans. The GOIA sits nicely in between. Relaxed, modern, and wearable. If you are looking for something very extreme, this might not be your model. If you are looking for jeans that just prove to be a good choice time and time again, then these are for you.
Personal advice, or doubts about the sizes?
Call us during opening hours at 010-7954177 or email us at klantenservice@natur-el.nl; our team is ready to answer your questions.
Sustainable shopping in Rotterdam
Did you know we have a large shop in the Oude Noorden of Rotterdam? The entire collection can be seen and tried on here. You are more than welcome! Address: Zwaanshals 376, Rotterdam. Open Tuesday through Saturday from 10:00 to 17:30.
Frequently asked questions about the LANIUS GOIA jeans
How do the LANIUS GOIA jeans fit?
The GOIA fits true to size. You can usually just choose your own size for this model.
Are the LANIUS GOIA high or low rise jeans?
No, this model has a mid-waist. So not super high, but definitely not low. Exactly that nice middle ground that makes many women happy.
Do these jeans have stretch?
Yes, there is a little bit of stretch in them. This makes the pants much more comfortable to wear than completely stiff denim.
How long are the pants?
The inseam is about 72 cm. This makes the pants fall just a bit shorter and nice and modern.
Are these jeans suitable for every day?
Yes, absolutely. These are exactly the kind of jeans that you can easily wear both casually and more formally. A true all-rounder, therefore.
