recolution – fair fashion with character, since 2010
Some brands just do it. Not because it’s trendy, but because it’s necessary. That’s how it started at recolution. In 2010, when no one on Instagram was tagging their outfits with #fairfashion yet, two old school friends decided that things had to change. No more fast fashion, but clothing that feels right. For you and for the world around you.
recolution makes sustainable basics. The kind of clothing you wear every day because it fits well, feels good, and does good. Timeless, soft, reliable. No frills, no nonsense. Just honest clothing that lasts.
What I love about it? They only use materials they know exactly the source of. Organic cotton, TENCEL™, ECOVERO™ – all friendly to the planet and your skin. Many items are GOTS-certified, meaning they are free from pesticides or toxic substances. Just clean and safe, for people and the environment.
Production takes place largely in Europe, with partners who not only provide high-quality work but are also treated well. Because behind the sewing machine, respect and safety should also be a given. That ought to be normal. And at recolution, it is.
The style? Minimalist, but with a wink. Comfortable without becoming boring. And always with an eye for detail. Whether you’re looking for a basic T-shirt, a nice hoodie, or a well-fitting pair of trousers: recolution has you covered.
So, are you looking for honest clothing for every day, without compromising on style or comfort? Then recolution is your brand. You can find it at Natur-el – online or simply in our store.
