{"title":"MAGAZINE","description":"\u003cp data-start=\"457\" data-end=\"504\"\u003e\u003cstrong data-start=\"457\" data-end=\"504\"\u003eMazine: streetwear for people with a heart\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"506\" data-end=\"724\"\u003eSometimes a brand comes along and I think: yes, this is right. Not because it’s yet another “hip sustainable label” — we have enough of those by now — but because it just feels sincere. One such brand is \u003cstrong data-start=\"713\" data-end=\"723\"\u003eMazine\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"726\" data-end=\"1068\"\u003eThey come from the Ruhr area, Mülheim an der Ruhr to be precise. Not immediately the place that comes to mind when you think of fair fashion. More bricks, industry, working hands. But perhaps that is exactly Mazine’s strength. It feels earthy, honest, no-nonsense. No flashy slogans, just: making clothing for people who know who they are.\u003c\/p\u003e\n\u003cp data-start=\"1070\" data-end=\"1515\"\u003eWhat touches me about this brand? That they don’t claim to be perfect. They say: we are on our way. We’re doing our best. And you can \u003cem data-start=\"1191\" data-end=\"1196\"\u003esee\u003c\/em\u003e that. And you can \u003cem data-start=\"1208\" data-end=\"1214\"\u003efeel\u003c\/em\u003e that. They make \u003cstrong data-start=\"1228\" data-end=\"1245\"\u003eurban clothing\u003c\/strong\u003e from \u003cstrong data-start=\"1250\" data-end=\"1292\"\u003eorganic cotton, recycled fabrics\u003c\/strong\u003e and with clear choices: \u003cstrong data-start=\"1319\" data-end=\"1348\"\u003eno animal materials\u003c\/strong\u003e, \u003cstrong data-start=\"1350\" data-end=\"1378\"\u003eno toxic chemicals\u003c\/strong\u003e, \u003cstrong data-start=\"1380\" data-end=\"1407\"\u003eno fast fashion nonsense\u003c\/strong\u003e. Everything is \u003cstrong data-start=\"1418\" data-end=\"1441\"\u003eGOTS-certified\u003c\/strong\u003e, \u003cstrong data-start=\"1443\" data-end=\"1466\"\u003ePETA-approved vegan\u003c\/strong\u003e, and they are working on even stricter certifications.\u003c\/p\u003e\n\u003cp data-start=\"1517\" data-end=\"1870\"\u003eBut do you know what I find truly special? They don’t design for a “target group.” Not for the conscious woman over 35, or the hipster in their twenties. No. Just: for anyone who feels drawn to it. And I love that. Inclusivity without a label. They say it themselves: “Mazine is made to connect.” Well, I can only wholeheartedly agree with that.\u003c\/p\u003e\n\u003cp data-start=\"1872\" data-end=\"2070\"\u003eWhat will you find at \u003cstrong data-start=\"1883\" data-end=\"1895\"\u003eNatur-el\u003c\/strong\u003e? \u003cstrong data-start=\"1903\" data-end=\"1922\"\u003eSoft sweaters\u003c\/strong\u003e, \u003cstrong data-start=\"1924\" data-end=\"1941\"\u003ecool jackets\u003c\/strong\u003e, \u003cstrong data-start=\"1943\" data-end=\"1977\"\u003etrousers that always fit just right\u003c\/strong\u003e, \u003cstrong data-start=\"1979\" data-end=\"2021\"\u003eT-shirts you never want to take off\u003c\/strong\u003e. Clothing that breathes, moves, lives. Just like you.\u003c\/p\u003e\n\u003cp data-start=\"2072\" data-end=\"2384\"\u003eAnd honestly: when I don't know what to wear in the morning, I often reach for my Mazine cardigan. It fits well, looks good, feels good. And I know: no one was underpaid for this, no poison has leaked into the river, and I don’t have to feel guilty when I wear it for the twentieth time.\u003c\/p\u003e\n\u003cp data-start=\"2386\" data-end=\"2572\"\u003eMazine says: “We design with a connection to nature.” And I believe them. Because this isn't a trend. This is an attitude. A way of looking at clothing, at people, at the world.\u003c\/p\u003e\n\u003cp data-start=\"2574\" data-end=\"2810\"\u003eSo — are you done with the empty promises of fast fashion? Do you want clothing that suits you, even if you think differently tomorrow than you do today? Then Mazine is your brand. And yes, it is simply \u003cstrong data-start=\"2747\" data-end=\"2789\"\u003eavailable in Rotterdam at Natur-el\u003c\/strong\u003e, or comfortably online.\u003c\/p\u003e\n\u003cp data-start=\"2812\" data-end=\"2834\"\u003eWill you come by and try it on?\u003c\/p\u003e","products":[],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1059\/6525\/7043\/collections\/mazine-square-logo.webp?v=1783605268","url":"https:\/\/natur-el.nl\/en\/collections\/merk-mazine.oembed","provider":"Natur-el","version":"1.0","type":"link"}